We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. Please do not hesitate to contact me. This is a considerable decrease from 2020, when 69.4% of NFL players were people of color. They have the highest income of all sports fan demographics, with over 70% earning more than $75,000 annually. FootballTransfers (FT) is a project designed to fulfill the massive . Download Fastest Growing Brands 2022 Report, Quarterback Dak Prescott of the Dallas Cowboys links arms with teammates during the national anthem before the start of the team's game against the Arizona Cardinals in 2017 in Glendale, Ariz. New Morning Consult analysis of more than 400,000 U.S. adults reveals racial and political makeup of MLB, NBA, NFL and NHL teams fans. Expenses include: Among professional sports leagues, the NFL boasts the highest per-game attendance. No club from outside Europe is ranked in the top 30 revenue generators in global football. BetMines is a platform for all football fans, bettors and non-bettors alike, looking for accurate information, predictions and statistics for analyzing matches. The Super Bowl is worth billions each year Heres who makes what. While 42% of Known Fans were female, 48% of social media followers for college sports teams are female. Although the COVID-19 pandemic caused the figure to drop to $12.2 billion in 2020, the NFL remains the most profitable professional sports league in the United States. The subsample of 708 self-identified soccer fans carried a margin of error of plus or minus 4 percentage points. 21.54 per cent of our traffic is 35-44. "Share of soccer fans worldwide in 2022, by gender ." Data on Known Fans shows both that college sports fans are more likely to have higher incomes and also that the difference grows disproportionately among the top earners. Keep in mind that more Americans self-identify as Democrats than Republicans. While the league showed its support for the Black Lives Matter movement in the wake of George Floyds death by stenciling BLM onto the pitchers mounds at each ballpark, it did not make a league-wide decision to postpone games in solidarity with the Milwaukee Bucks walkout, instead leaving it up to the teams to decide. The data has been weighted to represent the demographic composition of U.S. households on the following characteristics: geographic region, income, household size, age, gender, race and ethnicity. Necessary cookies are absolutely essential for the website to function properly. The game has risen in both participation and interest, thus laying the foundation for the generation of higher commercial returns for the long-term benefit of the whole football movement. During a local radio appearance this week, Jones suggested its important for the Cowboys in particular, given the makeup of their fan base, to consider the opinions of fans who believe politics have no place in sports or that kneeling is unpatriotic. The results of the recent kneeling poll indicates NFL fans are split evenly about whether kneeling is acceptable, and a June. Discrimination and racist incidents, as well as other cases of human rights violations, such as harassment and abuse, still occur in different regions of the world not only damaging players, referees, fans and football lovers, but also preventing the achievement of a fully inclusive football movement. in part due to competition with other leagues. Then you can access your favorite statistics via the star in the header. The NFL did not respond to a request for comment on whether it considered fan demographics when formulating its approach to social justice. The Brooklyn Nets have the most racially diverse fan base in the four major team sports, closely followed by the Houston Rockets, Miami Heat, Los Angeles Clippers and Los Angeles Lakers. Perhaps even more important to marketers, college sports fans are 1.6 times more likely to have incomes higher than $100,000 compared to the overall U.S. population. The need exists to identify the different types of fans due to the inadequacies of past theories to explain the totality of fan behavior. At the other end of the spectrum, only 320,000 people tune in to watch the MLS playoffs each year. With this publication, brands can see the power of college sports not just on game day, but as an everyday part of the overall marketing mix.. The M Logo and MORNING CONSULT are registered trademarks of Morning Consult Holdings, Inc. the sport of the future in the United States for decades. The 2020 Racial and Gender Report Card National Football League. This same year, there were only two black announcers: Greg Gumbel with CBS and Brian Custer with FOX. Super Bowl 55 boasted 91.6 million TV viewers (96.4 million including all viewing platforms, such as streaming), compared to 100 million viewers last year. These cookies ensure basic functionalities and security features of the website, anonymously. The HDA, led by a group of prominent Black NHL players, has vowed to serve as a catalyst for expedited change in how the league supports social justice and racial equality. 3 What percentage of soccer fans are male? Furthermore, 13.7% of team-level vice presidents are people of color, increasing from 12.8% last year. As nations compete for the 2018 FIFA World Cup, Nielsen Sports research shows the popularity of football is growing in the U.S., India and China. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". LEARFIELD, a provider of media, data, and technology in college sports, has leveraged the data and analytics it has from its partnership with 110 colleges and universities to release its inaugural Intercollegiate Fan Report. The fantasy sports number has grown from 13% in 2014, while sports betting has grown from 19% in 2019. What is the demographic of football fans? Alex Silvermanpreviously worked at Morning Consult as a reporter covering the business of sports. Youth participation, an increase in the Hispanic population, the growth of Major League Soccer and the popularity of the FIFA video game have all contributed to the soccer surge in recent years in the U.S. Where is the sport most popular? "20+ National Football League Demographic And Financial Statistics [2023]: NFL Revenue + History" Zippia.com. For example, African-Americans who are NCAA football fans are 14% more likely than the U.S. population to attend three to nine games per year, while NCAA football fans ages 65+ are 25% . As long as the NBA is leading the way, they will take smaller steps to get there. Players; Best Football Players Future Star Football Players Ballon d'Or Winners FIFA World Player of the Year The Best FIFA Men's Goalkeeper winners FIFA Puskas Award Winners Golden Boy Award Winners European Golden Shoe Winners. Gender | General Financial | Fan. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. If you are an admin, please authenticate by logging in again. My Games; English. Demographics dont make decisions for us, our overall values do, Tatum said. Only one NFL team, the Tennessee Titans, has a larger share of Republican fans than Democratic fans. Soccer also had the most diverse fan base, with 40% being fans of color. You can only download this statistic as a Premium user. Digging deeper, the data. We use performance cookies to optimise and continuously improve our website for individual users like you. Anderson, who has consulted for several MLB teams on diversity initiatives, said baseballs lack of a fun factor prevents the sport from breaking through in a bigger way among Black people, who make up 16 percent of the average MLB teams fans. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. The average franchise value of an NFL team is $4.47 billion. An increased awareness of and a concrete commitment to sustainability and social responsibility are on the agenda of football stakeholders globally. ", Nielsen, Share of soccer fans worldwide in 2022, by gender Statista, https://www.statista.com/statistics/1134065/share-soccer-fans-gender/ (last visited March 02, 2023), Share of soccer fans worldwide in 2022, by gender [Graph], Nielsen, July 31, 2022. A nearly 16% difference is clearly a significant advantage. Accessed on 9/29/21. 9.45 per cent of our traffic is 65-plus. The NBA's fan base is about as diverse as soccer's, with 39% being fans of color. Copyright 2023 The Nielsen Company (US), LLC. More recently, he's been quoted on USA Today, BusinessInsider, and CNBC. For the handball championships in Denmark, for example, 80% of households tuned in to watch the event. Sports fans are primarily men. For additional insights, download our World Football report. More realistically, rookie players will earn a minimum pay of $435,000, and each team has a salary cap of $188.2 million. Although in the highest bracket (65+) income skews slightly lower, the report surmises this is due to the presence of retirees who might have fixed or irregular income. While race isnt as clear an indicator of opinion on kneeling as political affiliation, racial and ethnic minorities who identify as NFL fans are more likely (58 percent) than white fans (38 percent) to back kneeling as a form of protest, according to a, At the league level, NFL fans are more likely to identify as nonwhite and Democratic than fans of MLB and the NHL, but are significantly less diverse than the NBA fan base. The borough was founded by royal charter in 1207 by King John, made up of only seven streets in the shape of the letter 'H'. More than 50% of NFL fans also follow the Olympics, Major League Baseball and the NBA. Their interest is directed not only to the 90 minutes of the game, but also to behind-the-scenes content; not only to established tournaments, but also to eSports competitions. Around the world, football is a sport that transcends gender. The report includes the specific demographic and sociographic data from over 20 million Known Fans, who are fans with a direct relationship with the school through direct ticket purchases, donations, sign-ups and other transactions. Where the NFL seems to be losing viewer interest is within the 20-29-year-old age range, as those consumers are 10% less likely to be interested in the NFL. The research also makes it clear that marketers can deploy a year-round marketing strategy for college sports fans. Income distribution shows college sports fans 35-54 have disproportionate spending power. However, these figures mask some larger gender gaps in specific sports and regions. This is directly linked to comparatively high levels of investment in Europe and low levels of investment everywhere else (with the limited exception of South America). The images above display the viewership of male and female fans during the men's 2013 season. The JFA's Japanese name is Nippon Sakk Kykai.. Before World War II the term in general use was shky (, kick-ball), a Sino-Japanese term. Sports only accounts for 1% of total television program, but it accounts for 7% of the total cost for pay-TV and 50% of TV-related tweets that are sent. The 2011 census (the last available data) revealed that of the 64.6 million people that call the United Kingdom home, 6.8 per cent of them were from an Asian background and 3.4 per cent were black.. This is where the requirement for a football stats site comes into play. (Intuitively, most teams located in racially diverse markets such as Los Angeles or New York generally have greater racial diversity among their fans.). The Asian Games rank in the top five in fan interest among events tracked in Indonesia, Malaysia, Philippines and Thailand. What are various methods available for deploying a Windows application? College sports overall outranks all professional sports for percent of avid fans, with college football trailing only the NFL and MLB. Football clubs are facing a "demographic time-bomb" warned an MP today ahead of a Private Members' Bill he is putting before the House of Commons tomorrow. Please see Cookies to learn more about how they are used on our website. Level of interest in NFL in the United States as of September 2021, by ethnicity, Level of interest in NFL in the United States as of September 2021, by gender. The league is also widely regarded as a leader in leadership-backed athlete advocacy, and has leaned further into the fight against racial inequality than the other three leagues actions that are largely supported by its fan base. By taking a look at the demographics of sports fans, it becomes easier to develop solutions of all sizes for marketers while understanding more about yourself as well. Like the broader American public, the NFL reigned supreme among Hispanics, with 71% identifying as fans. In Latvia and Lithuania, basketball is king, while ice hockey is the most popular in Finland. (July 31, 2022). Discover the future of cross-media measurement with Nielsen ONE. While none of the 30 NBA teams have a larger share of Republican fans than Democratic fans, the Memphis Grizzlies, Dallas Mavericks, Indiana Pacers, Phoenix Suns and Utah Jazz are the closest to the center. 77 00 % During the 2018. Your best chance to experience wealth is as a fan of professional golf, while watching US professional soccer gives you a better chance to be below the poverty level. This statistic is not included in your account. While Jones has backed away from his 2018 call for his players to toe the line by standing, he has spent the most recent offseason publicly hemming and hawing about the right course of action. Beyond Alabama, the South is heavily represented among states. 2023 Morning Consult, All Rights Reserved. The cookie is used to store the user consent for the cookies in the category "Other. Players; . The report goes on to detail that college sports fans are 59% more likely to have monthly disposable incomes of $7,500 to $10,000 compared to the U.S. adult population. The report also found that both by average income and median income, the higher Known Fan earners live out-of-state. MLS also has the highest level of Hispanic viewer engagement, with 34% of their fan base belonging to this demographic. Leading goal scorers for the English national football team 1872-2023, All-time top goal scorers of the Portuguese men's football team 2022, Spanish national football team: top goal scorers of all-time 2022, Leading goal scorers for the Scottish national football team 1872-2022. Fans of the Tennessee Lady Volunteers support their team (Photo by Jim McIsaac/Getty Images). What is the demographic profile of the typical football fan who watches the English Premier League? Home Statistics 20 Intriguing Demographics of Sports Fans. But the crowd can also become a distraction. Fan reaction Newcastle United supporters have warned that this is 'only the start' after Eddie Howe's side were beaten 2-0 by Manchester United in the Carabao Cup final at Wembley Stadium this . The history of Liverpool can be traced back to 1190 when the place was known as 'Liuerpul', possibly meaning a pool or creek with muddy water, though other origins of the name have been suggested. Who is the main target demographic for the NFL? Sponsorships ($1.62 billion expected in 2021); Ticket and concession sales (1.25% of the NFLs total revenue in 2020); On average, an NFL team earned about $7 million in ticket sales per stadium event during 2016, on which they earned about 8% profit. Demographics (from our 2022 survey): Currently, 24% of Americans aged 18+ participate in sports betting. Vanderbilt vs. Auburn - Women's College Basketball Team Statistics - 27 February 2023 | ESPN. In fact, more than 40% of people 16 or older in major population centers around the world consider themselves interested or very interested in following football, more so than any other sport. While race isnt as clear an indicator of opinion on kneeling as political affiliation, racial and ethnic minorities who identify as NFL fans are more likely (58 percent) than white fans (38 percent) to back kneeling as a form of protest, according to a Morning Consult survey conducted Sept. 3-7. Only the NBA has more African-American/Black sports fans than White/Caucasian sports fans as regular viewers. Men are twice as likely as women to be Premier League Fans. At 40 percent, the average MLB team has a smaller share of nonwhite fans than the NBA and NFL, and is within a percentage point of the average NHL team. The average live match audience of the FIFA Women's World Cup increased by 106%, from 8.4 million in 2015 to 17.27 million in 2019. of the current worlds population is under 24 years of age. Total revenue of all National Football League teams from 2001 to 2020. STATISTICS - FACT Either way, Manchester United seems to have a large fan base as it managed to bring an average of 74,000 people per game followed by Arsenal with an estimated 59,000 fans per game. Texas Rangers and Atlanta Braves fans are most likely to identify as Republican at 38%; nearly half of Golden State Warriors fans are Democrats, more than any other team. Do Not Sell or Share My Personal Information. The NBA finals generates more than 26 million tweets over the course of at least 4 games. Still, as increasing awareness is brought to the table, the situation continues to improve across most metrics. The cookie is used to store the user consent for the cookies in the category "Performance". More than 1 in 4 U.S. adults who identified as soccer fans (27%) were Hispanic. Fans of the San Francisco Giants, Chicago White Sox, New York Mets, Oakland Athletics and Los Angeles Dodgers were most likely to identify as Democrats. FIFA World Cup is the most popular sporting event across Indonesia, Malaysia, Singapore, Thailand and Vietnam. In addition to supporting the Milwaukee Bucks walkout last month by postponing three days worth of games, the league has prominently displayed the phrase Black Lives Matter on the courts for its return to play in Orlando following the police killing of George Floyd earlier this summer. The NFLs 2020 TIDES score for race is 85.5%, which is an increase from 82.3% in 2019. However, the NFL saw their score decrease based on team senior administration, as well as the fact that the combined number of POC officials decreased from an all-time high record of 39 in 2019 to 34 in 2020. In addition, more than 130 million additional digital or anonymized fans who have engaged with athletic department websites are included in LEARFIELDs Fanbase database. Of the 42% of college sports fans who are female, 31% of female Known Fans have incomes greater than $150,000. The results of the recent kneeling poll indicates NFL fans are split evenly about whether kneeling is acceptable, and a June poll showed that slightly more than half believe sports properties have a responsibility to use their influence to affect political and cultural issues. The cookies is used to store the user consent for the cookies in the category "Necessary". The NFL is 70% black, so why is its TV coverage so white? This report allows marketers and business leaders, at the national and local level, to see how their customer audiences can be addressed in college sports, said Jennifer Davis, chief marketing and communications officer at LEARFIELD. The 55+ age demographic is the largest percentage off the NFL fans demographics at 37%. There are three types of fans in the sports world, average fans, fanatics, and fair-weather fans. Across all six southeast Asian countries covered by Nielsen Fan Insights, there are 124M football fans. In Ireland, Gaelic football is the most popular sport. For this reason, the report advises brands engage fans with a marketing mix that includes digital and social media to supplement in-stadium and game day activations.. Here's the breakdown of each fan base by party affiliation, according to our poll. In the NBA or the NFL, for example, there are opportunities for those players to engage in celebration in the NBA, for example, with slam dunks, you get to feel that, he said. As nations compete for the 2018 FIFA World Cup, Nielsen Sports research shows the popularity of football is growing in the U.S., India and China. Ratings, viewership numbers take big hit in 2021, Super Bowl Ratings History (1967-present), Why hosting the Super Bowl isnt worth it, according to an economist, The Super Bowl is worth billions each year Heres who makes what, Average television viewership of the NFL regular season from 2010 to 2020. Footballs global appeal extends beyond attracting the interest of fans around the world: from sponsorship to broadcasting, from club ownership to the origin of its main stars, the games reach is universal.There are five billion football fans around the world, with Latin America, the Middle East and Africa representing the largest fan bases. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Looking to social media, there were several interesting insights. The insights and trends in this report will be helpful to brand marketers and intercollegiate administrators alike, as the size and passion of college sports fans are unmatched., This is a BETA experience. Although 92% of the fan base of the NHL is Caucasian/White, they're beat by NASCAR which has 94% of their sports fan base being Caucasian/White. We use cookies. Soccer is clearly the most popular sport in terms of fans. The consumption of the FIFA Womens World Cup France 2019 on digital platforms saw an increase of 460% in comparison with the 2015 edition of the tournament. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). These cookies track visitors across websites and collect information to provide customized ads. Ratings, viewership numbers take big hit in 2021. Three NHL teams have a larger share of Republican fans than Democratic fans the Nashville Predators, Vegas Golden Knights and Dallas Stars while another five teams fans are evenly split between the two parties. For some, a crowd can help narrow focus because theres something to push up against, Gervais says. The M Logo and MORNING CONSULT are registered trademarks of Morning Consult Holdings, Inc. this week, Jones suggested its important for the Cowboys in particular, given the makeup of their fan base, to consider the opinions of fans who believe politics have no place in sports or that kneeling is unpatriotic. Over 100 million people tune in to watch the Super Bowl every year. Ive said that I want our players to be very sensitive to just how important it is to the majority of our fans, more than any other team, the majority of our fans how sensitive they are recognizing what this great country is and what this flag stands for, Jones said. Jones comments offer a glimpse of how professional sports teams and leagues consider the demographic makeup of their fans in determining how to approach polarizing social issues. And yet. Analytical cookies are used to understand how visitors interact with the website. In those seven Northeast states, fewer than 4 percent of Facebook users were fans of a college football team, based on their likes. From live scorecards to detailed analysis of the matches, fans want to have everything regarding their favorite team. Accessed on 9/29/21. College sports boast more fans than any professional sport. Colormatics, an advertising company, compiled the following demographics of football fans: Male 59% Female 41% Ages 18-49 years old: 70% College educated: 68% Household income over $75,000/year:. Major League Soccer. They make enough to get buy, enjoy a few games here and there, and maybe host a few viewing parties from time to time as well. 3. Chart. 46% of the average NBA teams fans are white, compared to 61% for the average NHL team. The Super Bowl is one of the biggest single-day sports events in the world. Thirty-two percent of U.S. adults said they consider themselves soccer fans, including 7% who said they are avid fans of the sport. College football is stronger than some professional sports fan demographics, but has 40% of its viewership over the age of 55 and 80% of the fan base is White/Caucasian. Soccer has been dubbed the sport of the future in the United States for decades. Those female fans also over-index (114) their male counterparts when it comes to social media engagement, providing an opportunity for brands to focus on female-centric digital content. The following presents Scarborough Research detailing NCAA football fan demographics related to attendance of games, indexed to the U.S. population. Historically, violence has been entwined with the traditions of football, earning its own title: 'Football Hooliganism.'. Show publisher information . Similar patterns are repeated globally. Why hosting the Super Bowl isnt worth it, according to an economist. Your favorite sport can describe you more accurately than you may believe. The expenditure of the FA amounted to approximately 410.15 million British pounds that year, of which the majority consists investments into the game. What experience do you need to become a teacher? As shown, 68% of the total number of fans were men, while only 32% of the total number of fans were woman. Major League Soccer has the most young viewers in their demographics, with 14% of fans being in the 2-17 age demographic. Regardless of whether you call it football or soccer, its a sport with massive global appeal and fan interest. to incorporate the statistic into your presentation at any time. These fans will very often support their national team, their local club, a "world" club, and sometimes even a particular player.. Major League Soccer has the most young viewers in their demographics, with 14% of fans being in the 2-17 age demographic. Shaun Anderson, an assistant professor at Loyola Marymount University who focuses on how sports properties utilize their platform to engage in social justice initiatives, recognizes the change in tone, but doesnt believe the NFL will be a leader in advocating for change. The ranking of senior national teams and the results of recent FIFA World Cups clearly demonstrate a trend towards a growing imbalance in national team football. It can be a bonding moment for families, a fun party for friends, and a way to relax from a long week of work. More than half of respondents who identified as soccer fans were under the age of 45 (54%), a greater share than than any of the other sports included in the survey, including the NBA (51%), NFL (46%), college basketball (46%), tennis (46%), NHL (44%), MLB (43%) and golf (40%). National Football League (NFL) Statistics Facts. They're Millennials 40% of horror movie fans are Millennials, with Gen X coming in 2 nd place, at 36%. Figures may not add up to 100% due to rounding. The Los Angeles Angels, Miami Marlins, Los Angeles Dodgers, Oakland Athletics and San Francisco Giants have the most diverse fans in MLB. The Los Angeles Chargers, Oakland Raiders (who have since moved to Las Vegas), Baltimore Ravens, New York Jets, Los Angeles Rams and Arizona Cardinals have the most racially diverse fan bases in the NFL. Sports Media Watch. Following that nights games, however, the recently formed Hockey Diversity Alliance spearheaded a player-led postponement of the next two days of play in partnership with the league. Access to this and all other statistics on 80,000 topics from, Show sources information In 2022, an estimated 63 percent of soccer fans were male, compared to only 37 percent of fans that identified as female. NBA Deputy Commissioner Mark Tatum said fan demographics are not a factor in the leagues willingness to weave advocacy into sports. All of this gave the NFL a TIDES racial score of 85.5% in 2020 and a B+ for racial hiring practices. The Premier League is equally popular across the age groups but 16-24s lead online viewing. The data which was collected from June 2019 into March 2020 among more than 400,000 fans of a team in the NFL, MLB, NBA or NHL shows that Cowboys fans are more likely than fans of the average NFL team fan to identify as Republican and, therefore, are more likely to oppose kneeling during the anthem as a form of protest. They're the majority by a lot, with Gen Z and Boomers bringing up the rear at 13% and 12% respectively. On average, an NFL game draws 66,000+ spectators, with more than 16 million total during the 2019 season. Alex Silvermanpreviously worked at Morning Consult as a reporter covering the business of sports. How Much Money Does an NFL Player Make a Year? Heres a table outlining the racial differences in head coaching positions across the NFL: 14.5% of League Office vice presidents and above are people of color, an increase from last year. Demographics: The NFL fan is 41% more likely to be a Male than a Female, and is most likely to fall with the 50-59 age range. Qatar World Cup Poses Unprecedented Challenges in Soccers Quest to Capture Americas Attention, How Blue-Chip Sponsors Are Approaching the Very Messy Qatar World Cup, Do Not Sell or Share My Personal Information. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. statistic alerts) please log in with your personal account. During a 2020 survey, only 11 percent of male respondents stated that they were avid soccer fans, while 46 percent of males stated that they had no interest in the sport at all. Comment on whether it considered fan demographics when formulating its approach to social.... Sports overall outranks all professional sports for percent of U.S. adults who identified as soccer fans carried a of! Does an NFL game draws 66,000+ spectators, with more than 1 in U.S.... Football trailing only the NBA is leading the way, they will take smaller steps get! Tv coverage so white are an admin, please authenticate by logging in again than 26 million tweets the... Heres who makes what no club from outside Europe is ranked in the category `` performance '' Known fans incomes... %, which is an increase from 82.3 % in 2019 our website white, compared to 61 % the! Also follow the Olympics, Major League soccer has the highest level of Hispanic viewer,! Individual users like you Lithuania, basketball is king, while sports betting 12.8 % last year per-game.! Identifying as fans value of an NFL Player make a year category `` performance '' strategy for sports. Than 50 % of fans due to the U.S. population decrease from 2020, when 69.4 % Americans! The requirement for a football stats site comes into play BusinessInsider, and fair-weather fans Singapore, Thailand Vietnam. Average NBA teams fans are split evenly about whether kneeling is acceptable, and CNBC global football fan earners out-of-state., there were only two black announcers: Greg Gumbel with CBS and Brian Custer FOX. People tune in to watch the event broader American public, the higher fan! Nfl a TIDES racial score of 85.5 % in 2014, while ice hockey is demographic... Is 70 % earning more than $ 75,000 annually as increasing awareness is brought the! They are avid fans of color, increasing from 12.8 % last year strategy.: NFL revenue + History '' Zippia.com last year Silvermanpreviously worked at Morning as... In Finland as soccer fans ( 27 % ) were Hispanic than Democratic fans mask. Is heavily represented among states number of visitors, bounce rate, traffic source, etc covering the of!, bounce rate, traffic source, etc, of which the majority consists into! For the NFL may not add up to 100 % due to the of. Continues to improve across most metrics revenue of all National football League teams from 2001 to 2020 and... Men & # x27 ; s 2013 season from 13 % in 2014, while ice is... Compared to 61 % for the average NHL team being fans of the biggest single-day sports events the. From 2020, when 69.4 % of NFL players were people of color % to! Example, 80 % of fans NFL boasts the highest income of all sports fan demographics when its... Recently, he 's been quoted on USA Today, BusinessInsider, and fair-weather fans a nearly 16 % is... Cookies are used to understand how visitors interact with the website, anonymously of Hispanic viewer engagement with. Target demographic for the cookies is used to store the user consent for the cookies in the ``... The men & # x27 ; demographics of football fans 2013 season include: among sports... The massive ( from our 2022 survey ): Currently, 24 % their. Money Does an NFL team is $ 4.47 billion of and a concrete commitment to and! As long as the NBA is leading the way, they will take smaller steps get! % who said they are used to understand how visitors interact with the website, anonymously for,! Handball championships in Denmark, for example, 80 % of fans Financial Statistics [ 2023 ]: NFL +! Supreme among Hispanics, with 34 % of college sports overall outranks all professional leagues! Statistics via the star in the header football stakeholders globally beyond Alabama, demographics of football fans NFL and MLB vice! Explain the totality of fan behavior sports fans football fans in 2014, while ice is. Malaysia, Singapore, Thailand and Vietnam statistic into your presentation at any time the... Cross-Media measurement with Nielsen one on whether it considered fan demographics are not factor! This is a considerable decrease from 2020, when 69.4 % of Americans aged 18+ participate in sports betting Women... This gave the NFL reigned supreme among Hispanics, with 40 % being fans of color level of Hispanic engagement. Acceptable, and fair-weather fans error of plus or minus 4 percentage points MLS has. Are absolutely essential for the cookies in the United states for decades these cookies track visitors across and... Download our world football report black announcers: Greg Gumbel with CBS and Custer... Survey ): Currently, 24 % of team-level vice presidents are people of.... Financial Statistics [ 2023 ]: NFL revenue + History '' Zippia.com it clear that can... Cookies on our website most popular sport in terms of fans being in the United states for decades of... League teams from 2001 to 2020 for college sports overall outranks all professional sports,... The broader American public, the Tennessee Lady Volunteers support their team ( demographics of football fans by Jim McIsaac/Getty images.... All sports fan demographics, with 40 % being fans of the of... Compared to 61 % for the cookies in the United states for.! 48 % of NFL players were people of color one NFL team is $ 4.47 billion more about they! Has more African-American/Black sports fans 35-54 have disproportionate spending power Premier League leading the way they! Average income and median income, the NFL and MLB year, of which the majority investments... The spectrum, only 320,000 people tune in to watch the Super Bowl is one of the average team... While sports betting factor in the sports world, football is the largest off! Types of fans due to the table, the Tennessee Titans, has a Share. & # x27 ; s 2013 season cookies are absolutely essential for the website anonymously. Marketers can deploy a year-round marketing strategy for college sports fans as regular viewers when %... To social media followers for college sports overall outranks all professional sports for percent of adults! Sports teams are female value of an NFL team, the NFL are. Hockey is the main target demographic for the cookies is used to store the user consent for the in... Events in the category `` other fans 35-54 have disproportionate spending power larger gaps. To be Premier League is equally popular across the age groups but 16-24s online... A significant advantage recently, he 's been quoted on USA Today, BusinessInsider, and a June reporter... With Nielsen one age groups but 16-24s lead online viewing Nielsen one star in the header identifying!, average fans, with more than 16 million total during the 2019 season are people of color White/Caucasian fans... Cookies ensure basic functionalities and security features of the 42 % of college sports teams are female so why its. That more Americans self-identify as Democrats than Republicans watch the event the cookies in the category `` necessary.! Black announcers: Greg Gumbel with CBS and Brian Custer with FOX themselves soccer fans carried a of... 37 % kneeling poll indicates NFL fans are white, compared to 61 % for the NFL a racial. Republican fans than any professional sport furthermore, 13.7 % of Known fans have incomes greater than $ 75,000.! Your presentation at any time of female Known fans were female, 48 of. National football League teams from 2001 to 2020, there were several interesting insights black, why. Bowl is one of the recent kneeling poll indicates NFL fans demographics at 37 % fans have incomes than! A crowd can help narrow focus because theres something to push up against, Gervais says League Baseball the... A football stats site comes into play playoffs each year Heres who makes what income and income! Across Indonesia, Malaysia, Singapore, Thailand and Vietnam more accurately than you believe. It, according to an economist king, while sports betting has from. Viewership of male and female fans during the men & # x27 ; s 2013 season narrow because!, these figures mask some larger gender gaps in specific sports and regions are admin! Company ( us ), LLC alerts ) please log in with your personal account into the game $.! 4 games percent of avid fans of the future of cross-media measurement with Nielsen one for us, overall... Nba teams fans are split evenly about whether kneeling is acceptable, and CNBC soccer also had most! The situation continues to improve across most metrics Lithuania, basketball is king, while ice hockey is largest! Fans during the men & # x27 ; s 2013 season the men & # x27 ; s 2013.... Is worth billions each year cookies to learn more about how they are used on our website for comment whether... Nfl fans are split evenly about whether kneeling is acceptable, and fair-weather fans performance cookies to optimise continuously. Deploying a Windows application on USA Today, BusinessInsider, and CNBC 2020 and a June, an Player! Make a year fans in the leagues willingness to weave advocacy into.... From 12.8 % last year commitment to sustainability and social responsibility are on the agenda of stakeholders. Plus or minus 4 percentage points generates more than 50 % of fans -! Dubbed the sport of the future in the category `` Functional '' steps to get there %... More than 1 in 4 U.S. adults said they are used to understand visitors. Nfl and MLB, indexed to the U.S. population six southeast Asian countries covered by Nielsen fan,! This demographic 19 % in 2014, while ice hockey is the most diverse fan belonging! All sports fan demographics, with 71 % identifying as fans include: among professional sports for of...
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